ADDi is a lighting brand that acts as a blank canvas, so that each personality can be freely expressed through lighting. You can reveal your taste and personality by adding Korean consonants-shaped modules that can represent one’s unique name to the modern design lighting body. On the main product, dark achromatic colors are used so that it can make the Korean modules stand out and for the modules, bright and bouncy colors are used to make the user’s personality stand out. ADDi, which provides a design that completes the product only when users add modules to their own tastes, is a brand that respects people’s shining individuality.

Date : 2021